Varsha By Nefertyasia From The Roots Collection Revives The 1930s Double-Breasted Tailored Coat With A Modern Twist, Utilizing Weather-Friendly Ajrak Fabric. This Unique Blend Of Traditional Craftsmanship And Vintage Design Creates A Standout Piece That Combines Timeless Elegance With Contemporary Comfort.
Since Time Immemorial, Hand-Block Printing Has Been Practiced In The Glorious Regions Of The Indus Valley Civilization. It Entails Carved Blocks Made Out Of Wood That Are Then Covered With Dye And Repeatedly Pressed Onto A Piece Of Cloth, Creating Design Patterns On It. It Is A Slow Process But It Produces Highly Artistic Results That Are Difficult To Achieve With Other Methods. The Tradition Of Adorning Both The Body And Fabric Dates Back To Ancient Civilizations, Reflecting Cultural, Spiritual, And Social Values. In The Indus Valley Civilization, Particularly In Mohenjo-Daro, There Is Evidence Of Block-Printed Textiles, Such As The Ajrakh Shawl Worn By Priests Which Is, Which Were Likely Used To Signify Divinity And Royalty. These Intricate Patterns And Motifs Served Aesthetic Purposes And Conveyed Status And Religious Significance.
Nefertyasia Has Drawn Inspiration From Such Ancient Practices, Integrating Symbolic Elements Into Modern Fashion By Incorporating The Images. Ajrak, Known For Its Deep Cultural Roots And Meticulous Craftsmanship, Adds A Rich Layer Of Heritage To The Modern Aesthetic. This Fusion Creates Striking Pieces That Not Only Honor Tradition But Also Make A Powerful Fashion Statement.
